Economic Evaluation of Tourism Investment in Historic Houses of Mashhad (The Case Study: Pishevaran's House)

Document Type : Original Article

Authors

1 M.A. Student of Economic Development and Planning, Department of Economic, Faculty of Administrative and Economic Sciences, Ferdowsi University of Mashhad, Mashhad, Iran.

2 Assistant Professor Of Ecomics, Department of Economic, Faculty of Administrative and Economic Sciences, Ferdowsi University of Mashhad, Mashhad, Iran

3 Associate Professor, Department of Economic, Faculty of Administrative and Economic Sciences, Ferdowsi University of Mashhad, Mashhad, Iran

Abstract

One of the attractions of the city of Mashhad is historical houses, these houses, while beautiful, need to be renovated and commercialized, and to provide solutions for how to turn historical houses into a place for tourism development and income generation, as well as cost reduction. Government services are vital. The subject of this research is the Pishevaran house located in the Arg neighborhood of Mashhad. By examining the international and domestic experiences and the position of the House of Craftsmen, it was found that the highest relative advantage is in the service and commercial sectors. Therefore, the activities of hotels, restaurants, real estates and business service rentals were investigated in relation to this type of building, and Pishevaran's house has positive effects due to its proximity to the Holy Shrine. With the investigations carried out for collections with similar use and the average price received in a medium-sized restaurant in Mashhad, the overall costs of the project, the costs of restoration and reconstruction, the costs of project equipment, personnel costs, Project current costs, maintenance costs were estimated, and project revenues were analyzed. By taking into account the assumptions, goals of the project, cost-benefit analysis technique, Kamfar software, the economic evaluation of Pishevaran house as a case study and the high economic efficiency of this building has been proved.

Keywords


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